Web Design by Anna Celeste Watson
Unique, Eye Catching & User Friendly Websites
I specialise in creative bespoke web design for a diverse range of projects from simple micro-sites to large Content Management Systems (CMS) and online shopping sites - for all kinds of industries including the creative, corporate and charity sectors. I often work with individuals, family businesses and small to medium enterprises, but also work on large sites for prestigious London blue chip companies on a freelance or sub-contracted basis.
I aim to create easy to use, beautiful and engaging websites of an exceptionally high quality that your company will be proud to promote, and that your customers will want to share and keep returning to.
But of course, web design is not just about creating good looking sites! With a degree in Fine Art (Painting), and having designed over 100 completely bespoke websites in 9 years, I believe you cannot underestimate the impact of great web design when it is combined with good branding, careful planning, and an understanding of web accessibility, usability and search engines.
Usability
It is vital to identify your target users and their various needs to make sure you have a user-friendly website. Your site needs to make an immediate impact on your web users, firstly to keep them on your site, then to easily guide them through to the pages they want to view as quickly as possible, and also provide enough information for users who have more time to browse, as well as making them want to return to your site to use it as a valued resource.
Accessibility
All my websites are built to the latest legal web accessibility guidelines to make sure they can be viewed by users with disabilities, and CMS sites are usually built to the highest standards possible. This also helps sites to be found by search engines too...
Searchability
There is little point having a website unless people know it exists and will visit it. Some of my clients do simply want a website they can just refer potential and existing clients to, but most companies need to generate users to their site online. Basic Search Engine Optimisation (SEO) is included as standard during the site build and is always a consideration during the design process, to help your site gain 'organic listings' to be found by users searching on Google and other major search engines. Blogs are also a very good way to drive traffic to your site. More on-going or advanced SEO or 'pay-per-click' ads can also be completed if needed.
No Design Templates - Ever
As an independent designer, I only take on around 12 fully bespoke projects per year (depending on size and complexity) so I am passionate about working with clients who care about the quality and integrity of their website as much as I do, which is why I specialise in creative bespoke design that is as unique as your company is.
I NEVER use design templates - EVER. I also believe that off-the-shelf websites, templates or blog themes are a false economy and are often difficult to adapt unless you know how to edit CSS, HTML and/or code, and often end up looking unprofessional or at best bland and the same as nearly every other site on the web.
If you want to ensure you have a strong online presence, then you need to start with a good Web Designer.
More For Your Money
I work from my home office in Dorchester, Dorset so have less overheads than a larger company, which means I can afford to charge less than a larger middle-weight web design company or high-end design agency. I always offer honest and flexible pricing with no hidden costs.
However, if you simply want a cheap site or quick turnaround I am probably not the right Designer for you. I believe in investing time and care into all my projects and in making sure your site can grow with your business. In my experience, rushed sites rarely have the high quality and longevity most clients require which could prove disappointing, inconvenient and costly, so it is well worth taking the time your project deserves and working with an experienced and dedicated Designer such as myself who aims to produce quality work rather than simply make a huge profit.
A Complete Design & Marketing Service
I work with my clients from the initial ideas and planning stage, to arranging domain names and hosting, through to full project completion and can even help you set-up social networking using Twitter, Facebook and LinkedIn, so unlike most web agencies, you get to work directly with the person who is actually designing your site. In my experience, far greater results are achieved when I work directly with my own clients in this way, so I can really take the time to fully understand your exact requirements and be there to update or develop your site if and when needed for the foreseeable future.
I often collaborate with my Associates to offer everything from logos to illustration, print work and advanced SEO, and am always transparent if this is the case to make sure you are happy for me to do so, but will NEVER outsource the web design/artwork - after all, that's the part I love the best and specifically what my clients trust and want ME to do!
Hosting
My Associates offer FREE hosting for 1 year for new CMS projects, otherwise I can offer advise and help you set-up or transfer any domain names and hosting.
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I specialise in the following web design services:
- Web Design (Artwork / Graphics)
- Re-skins of Existing Sites (Artwork / Graphics Only)
- Illustrated Websites (sometimes collobrating with my Associate Partner Stu Jones)
- Website Set-Up (Static HTML Builds)
- Email Marketing (Design and HTML Build plus optional Mail Management using Campaign Monitor)
- Banner Ad Design
- Customised Facebook Landing Pages (Design and Set-Up)
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Together with my Associates I offer the following web development services as part of a full web design project:
- Website Set-Up (CMS Builds)
- Portfolio Sites including my CMS Designer Portfolio Package
- CMS (Content Management Systems - using a Bespoke CMS or Wordpress if preferred)
- Wordpress Blogs (stand alone or integrated into your website)
- Database Driven Sites
- Online Shopping Sites
- Search Engine Optimisation (SEO for sites I set-up)
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Together with my Associates I also offer a range of optional services as part of a full web design project:
- Logo Design
- Print Design
- Illustration (for web and print)
- Photography
- Copy Writing
- Animation (Flash or jQuery)
- Web and Email Hosting (1 years FREE hosting for CMS sites)
- Advanced Search Engine Optimisation (On-going SEO or Google Adword campaigns / Pay-per-click)
- Google Analytics (to view site visitor statistics).
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